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Politics & Policy
Modi Cheapfakes: Low-Tech Manipulation Spreads False Political Narratives
Unlike deepfakes, which require AI, cheapfakes rely on simple editing — clipping quotes out of context, splicing footage, or dubbing false audio over real video — and fact-checkers say they remain the more common way manipulated video of Narendra Modi spreads online.
FILED SEP 18, 2026 · UPDATED SEP 18, 2026 · 6 SOURCES
What Are Cheapfakes?
Unlike deepfakes, which use AI to fabricate speech or appearance, cheapfakes rely on ordinary editing: clipping a quote out of context, splicing two unrelated clips together, changing playback speed, or dubbing new audio over real video [1]. No AI is required — just basic editing software and an audience willing to share before checking the source.
A review of video circulating during India's 2024 general election found only about 1% of manipulated political clips were AI-generated; researchers and fact-checkers, including Alt News co-founder Pratik Sinha, pointed instead to plain footage editing and mislabeling as the dominant misinformation vector [1].
Documented Examples
BOOM Live has repeatedly documented this pattern in Modi's own speeches: in one case it found a viral clip spliced together from two separate portions of a June 2023 Modi speech to make him appear to tell voters to "vote for Congress," when the unedited recording shows him urging a vote for the BJP [2].
In September 2026, NewsMeter traced a widely shared clip claiming Modi promised to "end poverty in one go" back to a longer April 2024 speech in which he was mocking a similar pledge attributed to Congress leader Rahul Gandhi — the clip inverted the meaning of what he actually said [3].
Newschecker and Factly separately traced a viral video appearing to show Modi disrespecting the national anthem back to unedited June 2025 footage from a public meeting in Siwan, Bihar, where no anthem played at all; the anthem audio had been added onto the clip afterward [4][5]. These cases share a signature: the underlying footage is real, but the picture, sound, or context has been rearranged to invert or fabricate what was said.
Detection Methods
In each case above, fact-checkers worked the same way: reverse-searching keyframes from the viral clip to locate the original broadcast or official upload, then comparing the two side by side for cuts, added audio, or missing context [3][4].
Some clips also show visual tells — mismatched lip movements, audio that doesn't match the ambient sound of the room, or objects present in the original that vanish in the edited version — that fact-checkers use to confirm manipulation, sometimes running the clip through AI-detection tools as well when they suspect the edit goes beyond simple splicing [6].
Conclusion
Cheapfakes targeting Modi show that low-tech video and audio manipulation remains a persistent misinformation vector — and, per the most recent large-scale review of Indian election content, still a far more common one than AI deepfakes [1]. These techniques predate AI and remain effective because they're quick to produce, require no special skill, and can be harder to catch at a glance than an obvious deepfake. Always trace a political clip back to its original broadcast before sharing it.
SOURCES · 6
- [1]Context by Thomson Reuters Foundation: 'Cheapfakes', not deepfakes, spread election lies in India — context.news
72/100 · context.news
- [2]BOOM Live: Video Of PM Modi Asking People To 'Vote For Congress' Is Doctored — boomlive.in
72/100 · boomlive.in
- [3]NewsMeter: Modi says he will end all poverty at once? No, clipped video goes viral — newsmeter.in
72/100 · newsmeter.in
- [4]Newschecker: PM Modi 'Disrespects' National Anthem? Manipulated Video Goes Viral — newschecker.in
72/100 · newschecker.in
- [5]Factly: This viral video, allegedly showing PM Modi walking and greeting leaders while the national anthem was being played, is edited — factly.in
72/100 · factly.in
- [6]Soch Fact Check: Viral clip of Modi claiming to use Afghanistan against Pakistan is manipulated — sochfactcheck.com
72/100 · sochfactcheck.com
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